+49 711 61416-0 or +41 58 404 80 00
How challenger banks whet the appetite for mobile banking
Consumer survey Germany and Switzerland 2019
On behalf of CREALOGIX, the market research institute CENSUSWIDE conducted an online survey throughout Switzerland and Germany with 1,500 banking customers.
But how well-known and attractive are the challengers‘ services actually for customers in Switzerland and Germany? How open are consumers to new offers, and would they turn their backs on their house bank?
The survey revealed that almost 70% of banking users would be willing to open a new bank account if it offered them an improved mobile banking experience.
Thus, only 31.4% are fully satisfied with their current mobile banking experience, and 36.7% are considering opening an account with a mobile-only bank within the next 12 months.
Download the free survey report to get the full results!